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Google+ for Business Has Arrived

So Google launched Google+ for Business yesterday and, at the moment, I’m just not that excited about it. And, if I’m not excited about it as an online marketing professional, most of you

And that’s fine. Right now, I don’t think there’s much benefit to a business to signing up.

BUT (you knew that was coming), as I said when Google+ first launched for individuals, it’s not what it’s about right now, but what it will become. I don’t need to tell you what kind of reach Google has online. From the search engine to AdWords to Places to Android to the Chrome browser to YouTube to Gmail and more, millions interact with Google everyday.

It’s smartly tying all these components together with Plus that will make it worth your time and attention.

For now, just create a Plus page for your business, watch the promotional video below and wait. We’ll let you know when it’s time to take a closer look at Google+ for Business.

2 Startling Images All Local Business Owners Must See!

October 25, 2011

  Ever wish you could get inside your prospects’ brain and see the world as they do? Well while that might not be possible, you can see how they view the Internet through the use of eyetracking studies. These types of studies use super-cool technology to track what people look at when surfing the web. [...]

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Do Local Business Reviews Matter?

October 4, 2011

  There’s a lot of buzz in the Internet marketing world these days about reviews. And it’s also a big topic of conversation for local business owners as well. Hardly a week passes without me having a conversation with a business owner who’s ticked off about a negative review of their business and wants to [...]

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Where Do People Turn for Info About Their Local Community (Surprising Results?)

September 28, 2011

Found this interesting report put out by the Pew Research Center titled “How People Learn About Their Local Community“. Among the interesting findings of particular interest to local business owners… Internet rules for local restaurants and businesses. More adults (28%) rely on the Internet for information about restaurants and other local business than any other [...]

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Google+ Now Open to All

September 23, 2011

Earlier this week, Google’s infant (but fast growing ) social network, Google+, was opened up to everyone. Up until this week, you had to have an invitation in order to join. Google made it pretty obvious to those who went to Google.com where to go to sign up (good marketing lesson here, by the way)… We [...]

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This Place Is Permanently Closed On Google

September 19, 2011

Or Is It? A whole new wave of bad karma is blanketing the Local Search Marketing world with people informing Google that “This place is permanently closed,” when in fact, it is not. The New York Times published an article in their September 5, 2011 issue entitled: “Closed, Says Google, But Shop’s Signs Say Open” [...]

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Can Local Business Owners Ignore Bing?

September 13, 2011

Believe it or not, there are other search engines besides Google! With around 65% of all U.S. searches taking place on the Big G, it certainly makes sense for business owners to focus their search engine marketing efforts where most people are searching. However, you shouldn’t completely forget about the other search engines, especially Bing. A few [...]

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Why Blog? The Eyebrow Raising Discovery That’s Got a Local Attorney Back on the Blogging Bandwagon

September 6, 2011

“I can’t write.” “I don’t have anything to say.” “I’m too busy.” Mention blogging and most business owners immediately come up with one or more of excuses above on why they don’t want to blog. There are a number of reasons blogging helps your business but I want to share a story today that highlights [...]

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